Sprinklr
Unified CXM Platform + Social Media Management + AI-Powered Social Listening + Contact Center
$2,800/mo
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About Sprinklr
Sprinklr is an enterprise-grade unified customer experience management platform powered by AI across social media, marketing, advertising, and customer service. Its AI engine processes billions of data points for social listening, sentiment analysis, content optimization, and automated customer engagement. For large marketing organizations, it provides a single platform for managing brand presence across 30+ channels. Its enterprise scale and AI capabilities serve many of the world's largest brands.
Best For
Not Ideal For
Pros & Cons
Pros
- 4.2 average on G2 across 2,120+ reviews
- 4.2 average on Capterra across 87+ reviews
Cons
- 2.9 average on Trustpilot — low user satisfaction
Feature Matrix
| Feature | Sprinklr | Dash Social (formerly Dash Hudson) | Brandwatch | Emplifi (formerly Socialbakers) |
|---|---|---|---|---|
| Multi-Platform Posting | — | — | — | — |
| Content Calendar | — | — | — | — |
| Analytics Dashboard | — | — | ||
| Social Listening | ||||
| AI Content Suggestions | — | — | ||
| Engagement Management | — | |||
| Influencer Tools | — | — | — | |
| Hashtag Analytics | — | — | ||
| Team Collaboration | — | — | — | — |
| Auto-Scheduling | — | — | — | — |
| Composite Score | 74.5 | 75 | 67.2 | 61.5 |
Pricing Tiers
Enterprise
Custom
- Contact sales
essentials growth package ~
$2
User Sentiment Summary
Praise Themes
- Positive community reception on social media
- Well-rated by users on G2
Complaint Themes
- Low ratings on Trustpilot suggest customer service issues
X (Twitter) Sentiment
“Helpful or creepy? Brad Jaehn breaks down exactly where personalization goes wrong for brands. Listen to the full CX-Wise episode with @CaesarsEnt VP of Customer Intelligence and Experience: https://t”
“One Battle After Another took home the hardware… But the internet crowned its own winners. Here are the moments everyone’s talking about from the award show we can’t legally mention. 🤳 What moment ble”
“What's Happening in US Markets Now (3/3): 1) Sprinklr's Q4 revenue beats estimates by 1.7% 2) Rothschild upgrades Intuit on AI resilience 3) Sonida's Q4 revenue jumps 12% YoY to $30 mn 4) Cambell's s”
Based on recent X/Twitter posts · Data from X API