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Tool Profile

Sprinklr

Competitive Stable
Social MediaSocial Listening & Analytics

Unified CXM Platform + Social Media Management + AI-Powered Social Listening + Contact Center

$2,800/mo

Visit Sprinklr
74.5
/ 100
Score Breakdown

Seven Dimensions

Overview

About Sprinklr

Sprinklr is an enterprise-grade unified customer experience management platform powered by AI across social media, marketing, advertising, and customer service. Its AI engine processes billions of data points for social listening, sentiment analysis, content optimization, and automated customer engagement. For large marketing organizations, it provides a single platform for managing brand presence across 30+ channels. Its enterprise scale and AI capabilities serve many of the world's largest brands.

Best For

Enterprise organizationsSocial media managersBrand marketing teams

Not Ideal For

Small businesses on a tight budget
Analysis

Pros & Cons

Pros

  • 4.2 average on G2 across 2,120+ reviews
  • 4.2 average on Capterra across 87+ reviews

Cons

  • 2.9 average on Trustpilot — low user satisfaction
Comparison

Feature Matrix

FeatureSprinklrDash Social (formerly Dash Hudson)BrandwatchEmplifi (formerly Socialbakers)
Multi-Platform Posting
Content Calendar
Analytics Dashboard
Social Listening
AI Content Suggestions
Engagement Management
Influencer Tools
Hashtag Analytics
Team Collaboration
Auto-Scheduling
Composite Score74.57567.261.5
Pricing

Pricing Tiers

Enterprise

Custom

  • Contact sales

essentials growth package ~

$2

    View full pricing page
    What Users Say

    User Sentiment Summary

    Praise Themes

    • Positive community reception on social media
    • Well-rated by users on G2

    Complaint Themes

    • Low ratings on Trustpilot suggest customer service issues
    G2
    4.2
    2,120 reviews
    Capterra
    4.2
    87 reviews
    Trustpilot
    2.9
    2 reviews

    X (Twitter) Sentiment

    Score
    75/100
    Mentions
    50
    Positive
    3
    Negative
    1

    Helpful or creepy? Brad Jaehn breaks down exactly where personalization goes wrong for brands. Listen to the full CX-Wise episode with @CaesarsEnt VP of Customer Intelligence and Experience: https://t

    One Battle After Another took home the hardware… But the internet crowned its own winners. Here are the moments everyone’s talking about from the award show we can’t legally mention. 🤳 What moment ble

    What's Happening in US Markets Now (3/3): 1) Sprinklr's Q4 revenue beats estimates by 1.7% 2) Rothschild upgrades Intuit on AI resilience 3) Sonida's Q4 revenue jumps 12% YoY to $30 mn 4) Cambell's s

    Based on recent X/Twitter posts · Data from X API